Customer Service
It is important for doctors to remember the reason that we have customers… Patients are the customers that seek out our services because of an ailment or physiological need and our job is to aid in the diagnosis and treatment of their condition. It is truly an honor to serve in this role. However, it is quite challenging! From time constraints to cumbersome electronic systems to declining reimbursement and increased oversight and liability, it is easy for the doctor to lose track of the ultimate reason that he/she has a job.
I, too, have felt the burden of the bureaucracy and external pressures that are ever-present. When that happens, I try my best to tune in to the most pressing issue before me: serving my patient and understanding his/her needs. I am a pain management specialist and as such I deal with physical (and emotional) hurt all the time. The weight of my patient’s needs is heavy for sure. But I smile because I bring a little light into the sometimes dark world that my patients live in.
APRIL 9, 2022

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